I love my two girls, but I love myself too, and now that they are both at school, my brain is asking me for a third child. Not a baby (I have to clarify before my friend Antonio makes a comment here about me overpopulating the planet). THIRD CHILD is my way to find a job in Creative Strategy, taking my career to the next level and dedicating time to something that I love. The idea is to do a lot of reading, and writing, connecting with inspiring people, getting a better understanding of brands, and bringing new exciting projects. Plus sharing advice and silly comments.
Firstly, I was looking for the right definition of Strategy and this post by Martin Weigel: Strategy Needs Good Words, seems to be the perfect starting point.
What is the third child like? Stay tuned. In some ways, the third child raises itself.